E-commerce has revolutionized the way people buy and sell, creating a global marketplace accessible to everyone. In 2024, this sector continues to evolve, driven by technological advances and changes in consumer behavior.

On October 30 and 31, Colombia 4.0 reaffirmed its position as the most important event for digital ecosystems in Latin America, bringing together more than 25,000 participants at the emblematic Corferias venue in Bogotá.

Last Thursday, November 7, in the Montecarlo room at Club El Nogal, we had the privilege of sharing an enriching morning with clients and our strategic ally, Avaya. This business breakfast was not only a space to strengthen relationships, but also to explore how artificial intelligence (AI) is transforming the…